<html><head><style type="text/css"><!-- DIV {margin:0px;} --></style></head><body><div style="font-family:tahoma,new york,times,serif;font-size:10pt">GoodRelations is one of the markup formats supported by Google to produce rich snippets in search engine results pages.<br><br>Rich snippets are described in broad terms here:<br><span><a target="_blank" href="http://googlewebmastercentral.blogspot.com/2010/11/rich-snippets-for-shopping-sites.html">http://googlewebmastercentral.blogspot.com/2010/11/rich-snippets-for-shopping-sites.html</a></span><br>And by this suite of Google reference pages:<br><span><a target="_blank" href="http://www.google.com/support/webmasters/bin/topic.py?topic=21997">http://www.google.com/support/webmasters/bin/topic.py?topic=21997</a></span><br><br>This related Google page contains a product properties table comparing hProduct, GoodRelations, Google Product format and Google Merchant Center feed properties :<br><span><a
target="_blank" href="http://www.google.com/support/webmasters/bin/answer.py?answer=186036">http://www.google.com/support/webmasters/bin/answer.py?answer=186036</a></span><br><br>That sort of answers "what part" of GoodRelations is currently supported by Google, insofar as I understand that question. Namely product-related information that appears in rich snippets. To the best of my knowledge the gr:BusinessEntity is not used, say, to produce localized geo-targeted listings (e.g., Google Map pins), but I could be wrong and would welcome any evidence to the contrary (as I think it would be a sensible use of these data by Google).<br><br>Bing has yet to formally support any structured product data, but I would be very surprised if this continues indefinitely. As Yahoo results are now powered by Bing, Yahoo's legacy support of GoodRelations may mean that enhanced product information appears there:<br><span><a target="_blank"
href="http://ebusiness-unibw.org/pipermail/goodrelations/2010-August/000245.html">http://ebusiness-unibw.org/pipermail/goodrelations/2010-August/000245.html</a></span><br><br>More generally in terms of ROI, I'd offer the opinion that structured product markup to better inform the search engines and enhance search results is here to stay - so I think an investment in GoodRelations is a safe one. And for any merchant that sells products online, there's not a lot of additional technical overhead involved in producing GoodRelations markup for those already producing a Google Merchant Center feed (where the investment for the latter is, perhaps, easier to justify, as it is required to turn up in Google shopping results).<br><br>As an aside, have you ever considered a forum Martin?<br><br><br> 1. What parts of Goodrelations are implemented by major search<br><div style="font-family: tahoma,new york,times,serif; font-size:
10pt;"><div style="font-family: arial,helvetica,sans-serif; font-size: 13px;"> engines? (L?szl? T?r?k)<br><br><br>----------------------------------------------------------------------<br><br>Message: 1<br>Date: Tue, 8 Mar 2011 11:12:10 +0100<br>From: L?szl? T?r?k <<a ymailto="mailto:ltorokjr@gmail.com" href="mailto:ltorokjr@gmail.com">ltorokjr@gmail.com</a>><br>Subject: [goodrelations] What parts of Goodrelations are implemented<br> by major search engines?<br>To: <a ymailto="mailto:goodrelations@ebusiness-unibw.org" href="mailto:goodrelations@ebusiness-unibw.org">goodrelations@ebusiness-unibw.org</a><br>Message-ID:<br> <AANLkTimcSymtmok_AGdEUbkm+R3qYZ=<a ymailto="mailto:AtToaej-OsEQG@mail.gmail.com" href="mailto:AtToaej-OsEQG@mail.gmail.com">AtToaej-OsEQG@mail.gmail.com</a>><br>Content-Type: text/plain; charset="iso-8859-1"<br><br>Hi,<br><br>I was going over the
GoodRelations wiki in the last too days, a very<br>comprehensive work even if some of it is still WIP.<br>The wiki is well formulated, I did not have any issues with understanding<br>the concepts and methods described there.<br><br>However, there is one important missing page that is essential for adopters<br>on the data provider side IMHO.<br>Considering the compelling use case of semantic SEO and increased visibility<br>via marking up the products and services with GoodRelations, I cannot<br>currently tell, what part of the GoodRelations vocabulary is supported by<br>major search engines (Yahoo, Google). I found the links to Google Rich<br>Snippets and Yahoo Searchmonkey, however, I am still missing something like<br><a href="http://en.wikipedia.org/wiki/Comparison_of_layout_engines_" target="_blank">http://en.wikipedia.org/wiki/Comparison_of_layout_engines_</a>(HTML_5).<br><br>It is clear that there is a chicken-and-egg problem with respect to
who<br>should implement support first. (data providers or data consumers).<br>Therefore, I am sure there will be arguments, that the more data providers<br>implement, the higher the incentive for search engines to support it.<br><br>However, if I am running an e-commerce site even as small as simple web shop<br>running on a shared server, I want to be able to assess the return on<br>investment that goes into the semantic markup.<br><br>Has this concern been raised previously?<br><br>Many thanks,<br><br>Laszlo T?r?k<br><br></div></div>
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