GoodRelations is a standardized vocabulary for product, price, and company data that can (1) be embedded into existing static and dynamic Web pages and that (2) can be processed by other computers. This increases the visibility of your products and services in the latest generation of search engines, recommender systems, and other novel applications.
David Deering
david at touchpointdigital.net
Wed Sep 18 19:38:17 CEST 2013
Thanks, Martin. I do agree with you on that point. Even though Google and the others may not show a rich snippet, having the markup on the site nevertheless helps them understand exactly what a business does and what certain elements of a web page are. So marking up a page is always valuable. There is some debate as to whether or not structured data on a page helps that page rank higher (and any thoughts you have on this I'd love to hear), but it only makes sense that search engines love structured data and it can only help a page in terms of SEO. David Deering Touch Point Digital Marketing (504) 875-2225 david at touchpointdigital.net touchpointdigitalmarketing.com On 9/18/2013 12:30 PM, Martin Hepp wrote: > In GoodRelations and schema.org, there are, in theory, no mandatory properties, so you can always omit something. > Of course, this may reduce the ability of a client to understand your data. > > In the case of rich snippets, Google requires certain properties in order to show a snippet. So if you ommit the price, you will only get reviews and maybe availability information in a snippet, or no snippet at all. > > Note that structured data is used in many other ways than just rich snippets by search engines, so it makes sense to add mark-up even if you cannot get a snippet. > > Martin > > On Sep 18, 2013, at 7:25 PM, David Deering wrote: > >> Thank you for response, Martin, and for those suggestions. But what if, because the price would vary so much, that you would prefer not to list a price? Is that even possible, or would the markup not validate and/or would the rich snippet not display in search results? For example, what if the service was web design? Prices for web design services could vary wildly, from $1000 to $25,000. So would I still be obligated to list the price or price range with the service or can I leave it out of the markup? >> >> >> David Deering >> Touch Point Digital Marketing >> (504) 875-2225 >> david at touchpointdigital.net touchpointdigitalmarketing.com >> >> >> >> On 9/18/2013 12:01 PM, Martin Hepp wrote: >>> David: >>> Quickly told: If you have different prices for different offers (e.g. men's haircut vs. women's haircut), then use TWO gr:Offering / schema:Offer entities with respective prices. >>> >>> Another solution is to model the generic service ("haircut for men and women") and indicate the price as a range. >>> >>> An example (yet from pre-schema.org times and not 100% valid according to today's standards) is >>> >>> >>> http://plushbeautybar.com/services.html >>> >>> >>> See also >>> >>> >>> http://www.ebusiness-unibw.org/wiki/GoodRelationsService >>> >>> >>> Best >>> >>> Martin >>> >>> On Sep 18, 2013, at 6:32 PM, David Deering wrote: >>> >>> >>>> Hi, could anyone please give me an example of how I could mark up a business service with GoodRelations when the price of the service varies for each customer (for example, a haircut or some type of repair) ? Can I leave out the price somehow? And what if the service is performed at the place of business where there is no "delivery"? How could I mark that up so that the rich snippet will actually display? If anyone has an example of how I might be able to do that, I'd appreciate it very much if you could post it. Thanks in advance for your time and help. >>>> >>>> David >>>> >>>> _______________________________________________ >>>> goodrelations mailing list >>>> >>>> goodrelations at ebusiness-unibw.org >>>> http://ebusiness-unibw.org/cgi-bin/mailman/listinfo/goodrelations >>> >>> >>> >>> >> >> > -------------------------------------------------------- > martin hepp > e-business & web science research group > universitaet der bundeswehr muenchen > > e-mail: hepp at ebusiness-unibw.org > phone: +49-(0)89-6004-4217 > fax: +49-(0)89-6004-4620 > www: http://www.unibw.de/ebusiness/ (group) > http://www.heppnetz.de/ (personal) > skype: mfhepp > twitter: mfhepp > > Check out GoodRelations for E-Commerce on the Web of Linked Data! > ================================================================= > * Project Main Page: http://purl.org/goodrelations/ > > > -------------- next part -------------- An HTML attachment was scrubbed... URL: <http://ebusiness-unibw.org/pipermail/goodrelations/attachments/20130918/e57f7a4e/attachment.html>